top of page
Obtaining a  nuanced understanding of demographic groups and their requirements is essential to create and implement initiatives that benefit everyone. Overlooking evolving needs and ingrained trends can lead to policies being met with resistance.

Our NLP software tools are used by consultants and local government organisations to boost the effectiveness and personalisation of their services based on user free-text feedback.


Picture of a group of people all placing their hands together
Image of a man talking at a pedestel in front of an audience and a government building

Local Government

Report on all aspects of the citizen-customer's experience with local services. Suitable for analysis of UK, US, Australian, and NZ datasets

  • Measure and track citizen-customer trust and satisfaction scores.

  • Understand and forecast opportunities for proactive interventions

  • List, quantify, and segment local demand drivers

"The value of Akumen is their ability to provide their clients with ‘near-real-time’ insights on the emotions being expressed by residents on specific issues – which is hugely valuable when designing informed plans and effective messaging”

Matt Barton - Head of Strategy and Business Planning - Cornwall Council


Identify and measure all aspects of the visitor and audience experience at museums, events, and cultural sites

  • Reveal and prioritise opportunities for pre-visit, visit, and post-visit improvements

  • Measure and track funding ROI across experiential visitor categories

  • Identify and quantify the benefit of visits as social prescription 

Image of a woman and man looking at a portrait in a gallery
"Akumen's Audience-i software represents the next generation of visitor engagement reporting tools that will also drive successful innovation wherever it is used.

It's sophisticated emotional analysis and ability to dissect the whole visitor experience into is unique and revolutionary for our industry”

Phil Jones - Innovation Director - CMP Museums

Picture of a crowd in front a stage watching a performance, with lights and some people holding phones in the air
Purple eye logo on white brackground and the words "Audience i"

Film Festival Visitor

case study

How we work with you

Image of an API connection
API Integration

Akumen tagged-data fed into your decision intelligence system via our API

Image of some graphs and reports
Insight Platform

Full access to real-time and interactive analysis of your data via the Akumen insight app

Image of a woman consultant holding a tablet and arranging information for a report she is writing

Deep, insightful analysis reports delivered by Akumen’s expert consultancy service

bottom of page